Team
Fife Hyland
Gavin Hastings
Fife Hyland
Fife is responsible for the management and strategic growth of PLATINUM ONE in the UK. Having built a career in creative and client service agencies, he has over 13 years experience in brand marketing, event management and commercial sponsorship and has worked for some of the biggest rights holders and brands in the industry.
Spoilt by the Fergie Glory Years in the 80s, Fife suffers weekly following Aberdeen FC, spends an inordinate amount of time and money going up and down mountains, and still harbours ambitions to be a caddy on the European Tour.
fhyland@platinumonegroup.com
Gavin Hastings
Gavin’s love affair with sport and business continues as he chairs PLATINUM ONE’S Scottish Office from the golf course, rugby field and occasionally the boardroom. He has worked with major projects in golf and rugby including bringing the Ryder Cup to Scotland in 2014 and with Rugby World Cup sponsors in Wales, Australia and France and looks forward to returning to his playing days when the Golden Oldies World Rugby Festival comes to Edinburgh this September.
He is currently Chairman of Edinburgh Rugby and has big plans for them becoming one of Europe’s top teams. Family and golf contribute to a busy schedule which keep his hair a healthy shade of grey.
ghastings@platinumonegroup.com